Blog Archives
Winning at Digital Analytics
Recently, we highlighted our excitement at the new baseball season, and how analytics has become as important as strong pitching and defense. Of course, analytics is revolutionizing other sports as well, several of which are enjoying their playoffs, big competitions … Continue reading
A New Season for Analytics
We’re delighted that it’s baseball season – and not only because things are looking good for the Washington Nationals, our favorite team. The new season reminds us of how much digital analytics, big data and technology have revolutionized baseball as … Continue reading
Digital Analytics Tipping Point
Nielsen’s big announcement that it would begin to count Internet-connected TVs as part of its standard ratings for TV struck us a big deal, especially when paired with Billboard’s decision to include YouTube views in its calculation of the Hot … Continue reading
Burning Issues or One Big Burning Platform?
comScore recently published a list of the top ten burning issues in digital. There were some interesting data nuggets about media consumption (and how having more screens leads to more time spent on all of them). But, overall, the list … Continue reading
The “Do Not Track” Controversy
In this video, Infinitive Analytics CEO Ken Harrop explains both sides of the “Do Not Track” controversy – Microsoft Internet Explorer 10 will use “do not track” as the default setting.
The Campaign Will Not Be Televised: It Will Be Digital, Mobile & Social
With the Presidential campaign heating up, politics is on everybody’s mind. This nifty infographic highlights just how digital modern political campaigns have become: 83% of mobile phone owners are registered voters 1 out of every 3 likely voters in November … Continue reading
Big Data: The Analytics Impact
“Big data” is surely the hottest topic in technology and digital circles these days. Because it’s way up on the hype cycle, the concept could use a little breaking down. When we talk to clients about big data, they usually … Continue reading
A Very Merry Christmas for Apps, Smartphones & Tablets
According to this report, Christmas Day 2011 was by far the biggest day for app downloads and device activations in the history of … well, the world. The numbers are almost jaw-dropping: 242 million apps were downloaded on Christmas Day 2011. … Continue reading
Apple as Walled Garden: the Risks of Exclusivity
In one of my past professional lives, I worked in IT for a mid-sized regional bank. For a number of years, we were an Apple shop. Nearly everyone used Macs, including some of our front-line staff in the branches and … Continue reading
Adobe vs. Apple: What's Really at Stake
We recently wrote a full Executive Brief on the state of video on the Web, but the intensifying of the Adobe vs. Apple war over online video formats bears further comment. Some believe Steve Jobs is willfully misrepresenting – okay, … Continue reading
